To sum up, here are the two major problems with online video real estate listings:
- Production Cost;
- Distribution of content;
Both can cost you, if not straight forward money then at least big amount of time. Converted to missed business opportunities it still translates into money left on the table.
The net effect of the two major problems discussed previously is that the search results, for instance, at Youtube.com and Google for one and the same keyword are showing huge differences. Those differences point unexploited opportunities which you can take advantage of.
Here are some examples…
Keyword: Real Estate
YouTube.com – 27,800 results
Google.com – 580,000,000 results
Youtube.com – 208,000 results
Google.com – 577,000,000 results
Keyword: Overseas Property
Youtube.com – 7,980 results
Google.com – 1,950,000 results
As you can see the competition when it comes to videos on the net is far less than the competition you get regarding keyword relevant website search results. If you could have sufficient amount of videos for your real estate listings distributed throughout the net, your visibility would . More people would see your messages, which could effectively translate into more leads and increased .
So, how can you possibly reconcile between the cost in terms of time and money and the huge exposure and savings you can enjoy by means of online video?
Stay tuned for the next article to discover how…